The current issue of PetrolWorld, the largest magazine in the world of the Petrol Stations industry, brings the history and future plans of the company
A Rising Star – that’s how PetrolWorld the greatest communication vehicle of Petrol Stations industry described Zeppini Ecoflex. The magazine first issue of 2013, distributed in March, reported the three pages article – A Rising Star – detailing the history and future perspectives of the company.
To start the story, the editor commented briefly that while economies like the United States and Europe are facing some difficulties, other economies as well as the Brazilian grow solidly based on “hard work, intelligence and skill.” Finally, Zeppini Ecoflex was cited as an example of company that has steady growth based on these foundations.
Then, there was a narrative about Grupo Zeppini that started its activities in 1950 with Fundição Estrela, which is still part of the Grupo. The company used to produce aluminum and copper components, materials very commonly used in the past in the Petrol Stations industry.
With the increasing demand of the retail fuel sector, Zeppini was established in 1984 to meet this market directly. And at the end of the last century, when Brazil went through changes in standards to make the Service Stations installations safer, Zeppini began developing new components to meet the new regulations. The new Brazilian standard was set based on international standards, and this factor contributed to Zeppini, today present in over 80 countries, initiates its activities in the international market.
The article detailed facts, including steady and solid internationalization process of the company, biofuels experience, and the pioneering and constant focus on innovation with the development of new equipment, such as: Water and oil Separator System, Harvesting rainwater, Sanitary Treatment Equipment, and LED lighting solutions, recently added to the product line of the company.
Another important moment in the history of Zeppini happened in 2008: the acquisition of Ecoflex, the second largest manufacturer of equipment for stations in Brazil, which added experience, new products to the portfolio and the new name “Zeppini Ecoflex” and also allowed the possibility to meet the dynamic global market.
The story ended mentioning the Grupo Zeppini companies work in social media, which began in 2006, when companies were still unsure whether they should invest in social networks as a communication channels with its stakeholders. Today, the Grupo has over 20 channels, eight of these being of Zeppini Ecoflex. The PetrolWorld mentioned that pioneering in this activity shows the innovative approach of Zeppini Ecoflex.
Read the full magazine PetrolWorld article and learn more about the history and future of Zeppini Ecoflex in: www.zeppini.com.br/divulga/petrolworldeng.pdf